Introduction Small Business Marketing plays an important role in promoting the products and services that a Small Business offers. Marketing helps a Small Business build brand awareness, build relationships, increase sales opportunities and helps establish the brand as a strong partner within its local community. Developing and crafting a marketing strategy that aligns with company […]

The Origin Story of Miller Marketing Group From Marketing Director to Small Business Owner, my vision was simple. To be the trusted Marketing Advisor Small Business Owners could rely on. After working in every position from an Executive Assistant to a Marketing Director and having first hand experience on what it was like being the […]

We’re diving deep into the topic of figuring out your small business marketing objectives are this season. Are you thinking, my business marketing objective is simple, to make more sales? If so, then this blog post is for you. Gaining clarity on your Small Business Marketing Objectives is an important task for all business owners. […]

How to get the Advertising Budget to work with Small Business Growth Expectations. Have you ever considered if your Small Business Growth Expectations are working for you? Meaning, do you have an expectation for your business to grow substantially this year? But currently don’t have the advertising budget to consistently pour money into growing your […]

No matter how far along you are in your business journey, reviewing and even Refining Your Brand Messaging for your Local Business is important part of a great marketing strategy. Refining your brand messaging means to review how you are communicating the core values of your company, its unique selling points and your brand voice […]

Do you have constraints in business that you feel are holding your business growth back? Most likely, the answer is yes you do…just like most all local and small businesses out there today. Every business has a constraint or something to overcome in order to grow to the next level. In this blog post, we […]

How well are you utilizing your Small Business Marketing Budget? Many times we speak with small business owners, who have their vision set and have the ambition to strive towards the goals they set, yet something is constraining their business. They overlook how their marketing budget is impacting their small business. When consulting with businesses […]

Creating Momentum in Business, is that really a thing? If you’ve been in a business awhile…you know it takes consistency to generate inertia that’s needed to in creating momentum in business. If you’re just starting out… understand, it’s going to take time. Do not let that overwhelm you. Just be realistic about the effort and […]

“Marketing without data, is like driving with your eyes closed.” – Dan Zarrella Now there’s probably not anyone out there that would recommend driving a moving vehicle with your eyes closed, so why would anyone want to begin marketing a business without first analyzing small business data? Just like driving a car, you need to […]

Building a strong foundation in a business is more than just a shiny logo, a slogan or mission statement. It’s the founding principles, the leadership, vision, and action that help establish a businesses unique personality, which is a leading driver in differentiating your brand position within the market.